We are delighted to see the new brand for Dammam Airports Company taking off, after its public launch recently.

Dammam’s King Fahd International Airport is being privatised as part of Saudi Vision 2030, and we have been working closely with GACA to craft an identity for the newly formed company that will own and manage the airport. The fresh new look for DACO will sit hand-in-hand with a new identity for the airport itself.

Vision 2030 includes an ambitious plan for investment and development in Saudi Arabia, and KFIA will be key for enabling opportunities in KSA’s eastern region, as noted by KFIA Director-General Turki bin Abdullah Al-Jawini. Quoted in Arab News, Mr Al-Jawani said, “Air transport has played, through time, an important role in the economic, social and cultural development in the eastern region, highlighting, in particular, KFIA’s significant role, since it has been laid into commission in 1999.”

The brand was launched at a ceremony attended by various government officials, businessmen, airport executives and representatives of several airlines. The grand unveiling of the identity came with the premier of the logo reveal film we created for the event.

Our identity for DACO can be seen across social media platforms, including Twitter and Facebook.

Aeron is a specialist Aviation Brand Consultancy offering brand strategy, brand design, brand experience and brand management.

Aeron has worked extensively on key Aviation brands throughout the industry. Our clients include flynas, Dammam Airport Company, Arabasco and Nasjet.

Clients and brands our team has worked with include Arabian Adventures, British Airways, Boeing, Emirates Airline, Etihad, Skywards, SkyCargo, Gulf Air and Air Portugal (TAP).

About Aeron

We are Aeron, a London consumer brand design consultancy that specialises in business transformation, brand strategy and design. Our purpose is set on helping ambitious businesses thrive in today’s market place.

Based on fundamental insights, our London brand design consultancy is expert in helping organisations define their brand purpose; a clear, relevant, ownable and defendable territory – which delivers genuine value to customers.

With a reputation for linking brand strategy and innovative design with clear financial outcomes, our London branding agency combines intelligent data, imaginative insight with inspiring creativity and transformative digital technology to deliver enduring growth.