Client

Al Ain Water

Sector

Food & Beverage Europe

Skills & services category

Brand Strategy, Brand Identity Design, Brand Engagement, Brand Internal Communications, Brand Naming, Brand Research, Brand Packaging, Brand Portfolio Development, Brand Trademarking

Concept & Packaging Design Al Ain Fresh Juice Brand

Concept & Packaging Design Al Ain Fresh Juice Brand 

 

Ambition

We have recently been working on the concept development for a new premium juice brand as a line extension of the UAE’s leading Water Brand Al Ain.

Action

Following market, category, competitor and consumer research we developed initial concepts for packaging, PET bottle, naming hierarchy and label design.

 

 

Results

Al Ain Fresh is now live, in-market and has been well received.

We continue to support Agthia on their journey of brand-driven growth.

 

 

 

About Aeron

We are Aeron, a London brand packaging design agency that specialises in business transformation, brand strategy and design. Our purpose is set on helping ambitious businesses thrive in today’s market place.

Based on fundamental insights, our London brand design consultancy is expert in helping organisations define their brand purpose; a clear, relevant, ownable and defendable territory – which delivers genuine value to customers.

With a reputation for linking brand strategy and innovative design with clear financial outcomes, our London branding agency combines intelligent data, imaginative insight with inspiring creativity and transformative digital technology to deliver enduring growth.

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