NIFOR
Marketing, Consulting, Business Development, Market Entry,
Brand Strategy, Brand Creation, Brand Identity, Brand Guidelines, Brand Corporate Design, Brand Digital Design, Brand Environments, Brand Positioning
NIFOR
Context
Nifor are a strategic international marketing consultancy focused on helping ambitious companies realise their growth objectives in Europe and the Middle East.
Ambition
Established at the end of 2016, Nifor needed a strong brand identity to support their launch as a consulting partner that bridges high-level marketing services with regional insight to connect investment with commercially rewarding opportunities.
Action
Working closely with the Nifor team, we ran a competitive audit to establish their intended positioning in the market. Having assessed the strategic positioning opportunities, we made sure Nifor had a clear offer and proposition, so that we could develop a compelling visual and verbal identity.
Response
We developed a striking brand identity, to reinforce Nifor’s eye for marketing detail and providing them with an iconic device and communications system that can be applied across marketing communications and brand assets.
