Dustin has been transforming business strategy into strategic brand stories that unite people inside and out for over 15 years.

Working across categories and countries has given him a breadth of experience to understand the importance for brands to balance scale with local relevance. He has worked in leading independent and global corporate brand agencies in Johannesburg, Sydney, UAE and London.

Working with global brands the like of EY, Siemens, Fidelity International, Capgemini and Bayer. He also has experience in communications planning working with the likes of Philips Healthcare and IBM. Dustin has extensive consultancy experience advising companies on brand insights and analytics, brand strategy, brand operationalisation, brand activation and engagement and building enduring stakeholder relationships through engagement.