Itriom – helping leading families shape a better world

A global leading digital platform

Context

Itriom, a specialist global impact platform, is dedicated to assisting Ultra High Net Worth (UHNW) families in shaping a better world. By facilitating a unified purpose among family members, Itriom empowers them to embrace change and make a lasting impact on society.

Ambition

Itriom’s mission is to provide highly experienced and innovative teams that deliver an ultra-secure, seamless, and compelling mechanism for leading principals, their families, and the Next Generation to engage in meaningful dialogues surrounding legacy and impact. Aeron was entrusted with supporting Itriom in its journey towards the next phase of growth.

Action

Aeron embarked on a comprehensive branding initiative to solidify Itriom’s position in the niche family office landscape. The goal was to develop a clear brand positioning, a defensible value proposition, and a revitalised verbal and visual identity system that would distinguish Itriom as a pioneer in its field.

Aeron collaborated closely with Itriom to articulate the platform’s unique role and purpose in serving some of the world’s most influential families. Through in-depth research and strategic workshops, Aeron crafted a positioning strategy that aligned with Itriom’s vision and lead to a digital transformation. This included the development of brand guidelines, websites, and innovative digital products.

As part of a long-term partnership, high impact brand films were commissioned to use as selling tools, communication offerings and brand and client proposals and presentations.

 

Results

Through a collaborative partnership with Aeron, Itriom has successfully solidified its position as a leader in its sector. With a refreshed brand identity, a powerful digital presence, and compelling content, Itriom is well-equipped to continue its mission of empowering UHNW families to shape a better world.

About Aeron

We are Aeron, a London brand design consultancy that specialises in business transformation, brand strategy and design. Our purpose is set on helping ambitious businesses thrive in today’s market place.

Based on fundamental insights, our London brand design consultancy is expert in helping organisations define their brand purpose; a clear, relevant, ownable and defendable territory – which delivers genuine value to customers.

With a reputation for linking brand strategy and innovative design with clear financial outcomes, our London branding agency combines intelligent data, imaginative insight with inspiring creativity and transformative digital technology to deliver enduring growth.